James Dwyer

James Dwyer is Creative Director and Owner of Lumsden, a studio renowned for award-winning retail and restaurant interiors at many of the world’s most iconic cultural and entertainment destinations. With 19 years’ experience spanning retail, hospitality, themed environments, and exhibition design, his portfolio includes MoMA, the British Museum, M+ Hong Kong, National Gallery, Royal National Theatre, Warner Bros. Studio Tour London and Tokyo, the flagship Harry Potter stores in Chicago and Harajuku, and Netflix House. His work weaves storytelling, inventive product curation, and immersive design to create shopping and dining experiences that engage audiences and deliver lasting commercial success worldwide.