Wednesday 17th of November 2021

RO.ME Museum Exhibition’s programm is constantly updated

LIVE AGAIN THE 2021 EDITION

10:45 – 11:00

Sala Odeion

-Special Event –

Language: Italian

OPENING AND GREETINGS RO.ME MUSEUM EXHIBITION - IV EDITION

Greetings by Antonella Polimeni.

With the participation of Daniele Leonori and Lorenzo Tagliavanti.

 
  • Antonella Polimeni, Magnifica Rettrice Sapienza Università di Roma
  • Daniele Leodori, Vicepresidente della Regione Lazio
  • Lorenzo Tagliavanti, Presidente Camera di Commercio di Roma

11:00 – 12:00

Sala Odeion

– Special Event –

Language: Italian

 


CONFERENCE - OPENING WITH THE DIRECTORS OF ITALIAN MUSEUMS

A Conversation with Dario Franceschini, Minister of Culture.
Chair: Gianluca Comin, Comin &Partners

Greetings: Alessandro Zuccari, Vice Chancellor for the Historical and Cultural Artistic Heritage, Sapienza Università di Roma

 

  • On. Dario Franceschini, Ministro della Cultura
  • Alessandro Zuccari, Prorettore Sapienza Università di Roma
  • Gianluca Comin, Comin&Partners

12:00 – 13:00

Sala Odeion

– Special Event –

Language: Italian

MUSEUMS FACE THE CHALLENGE OF A NEW PUBLIC - PRIVATE RELATIONSHIP

Greetings: Giorgio Piras, Direttore Dipartimento Scienze dell’Antichità

Introduction by Massimo Osanna, General Director of Museums

 

 

  • Stéphane Verger, Direttore Museo Nazionale Romano
  • Alberto Garlandini, Presidente ICOM International
  • Francesca Cappelletti, Direttrice Galleria Borghese

14:00 – 15:00

Sala Odeion

– Special Event –

Language: Italian

WORKSHOP "THE NATIONAL RESILIENCE AND RECOVERY PLAN AND MUSEUMS": OBJECTIVES AND MEASURES OF INTERVENTION

Moderator: Andrea Billi, Scientific coordinator RO.ME

  • Angelantonio Orlando, Segretariato Generale, MiC
  • Adele Maresca Compagna, Presidente ICOM Italia
  • Carlo Bianchini, Prorettore Sapienza Università di Roma
  • Valentina Corrado, Assessora al Turismo, Enti Locali, Sicurezza Urbana, Polizia Locale e Semplificazione Amministrativa della Regione Lazio
  • Simona Luciana Olivadese, Unicredit

14:45 – 16:00

Sala Virtuale

– Visitor Experience –

Language: Italian – English

VISITOR EXPERIENCES: NEW AUDIENCES, PHYGITAL EXPERIENCE AND SHARING, DIGITAL ENGAGEMENT

Sessione I – Accessibility and engagement

 

  • Brendan Cieko, Founder & CEO of Cuseum
  • Silvia Filippini Fantoni, Deputy Director, Learning and Engagement at Newark Museum of Art
  • Umberto Avanzi, Founder Social-qualitative
  • Maria Vittoria Marini Clarelli, Sovrintendente Capitolina
  • Marina Maria Serena Nuovo, Segretario regionale Associazione Nazionale Archeologi Lazio

3 – 3:45 pm

Sala Partenone

  – Digital Trasformation-

Language: Italian

DIGITAL TRANSFORMATION IN MUSEUMS AND ART

Session IV – Strategies and tools for digital transformation in museums. The management of image concessions from the SWITCH call to RIGHTLY. Organized and promoted by Comwork srl

  • Giuseppina Mussari, direttrice della Biblioteca Reale di Torino
  • Rossella Arcadi, responsabile Bando SWITCH - Progetto GoDigital! Musei Reali di Torino
  • Stefania Vecchio,responsabile progetto RIGHTLY, coMwork srl.

3:30 – 4 pm

Sala Archeologia

– Visitor Experience –

Language: Italian

VISITOR EXPERIENCES: NEW AUDIENCES, PHYGITAL EXPERIENCE AND SHARING, DIGITAL ENGAGEMENT

Session V – From the catalogue data to the video game: the endless connections between cultural heritage and technologies

Organized and promoted by DM Cultura

  • Marco Ranieri, Main PO Musei, Archivi e Servizi Digitali - DM Cultura
  • Mitchell Broner Squire, Business Development Manager - Oniride
  • Daniele Azara, Chief Creative Director - 101%

4 – 5 pm

Sala Odeion

– Special Event –

Language: Italian – English

SANTAGATA FOUNDATION AWARD FOR UNESCO DESIGNATIONS

Organized in collaboration with the Santagata Foundation for the Economics of Culture   

  • Alessio Re, Fondazione Santagata per l'Economia della Cultura
  • Enrico Vicenti, UNESCO
  • Marco Mascia, Chairholder della cattedra UNESCO “Diritti umani, democrazia e pace” dell’Università di Padova.

4:15 – 5:15 pm

Sala Partenone

– Visitor Experience –

Language: Italian – English

VISITOR EXPERIENCES: NEW AUDIENCES, PHYGITAL EXPERIENCE AND SHARING, DIGITAL ENGAGEMENT

Session III – Innovative narratives, digital innovation and storytelling: The “Raphael case”

Chair: Yasmin Riyahi, Exibart

  • Keith Hale and Kati Price, Senior Content Editor, Head of Digital Media and Publishing, V&A
  • Jelena Jovanovic, General Manager, Head of Content and Editorial Strategy, Magister Art
  • Stefano Borghini, architetto Funzionario Responsabile della Domus Aurea e Servizi informatici del Parco archeologico del Colosseo

4:30 – 6 pm

Sala Archeologia

Language: Italian

       

UNIVERSITY MUSEUMS AND THE THIRD MISSION: COMMUNICATION, EDUCATION AND CULTURAL MEDIATION STRATEGIES

Organized and promoted by Polo Museale Sapienza

Greetings: Marcello Barbanera, Presidente Polo Museale and Claudia Carlucci, Direttrice del Polo Museale Sapienza

Keynote: Antonella Poce, Università degli Studi di Modena e Reggio Emilia

Chair: Daniela De Leo, Vice Chancelor of Public Engagement, Sapienza Università di Roma

  • Antonella Poce, Università degli Studi di Modena e Reggio Emilia
  • Marta C. Lourenço, ICOM UMAC (Committee for University Museums and Collections)
  • Paolo Inglese, Università degli Studi di Palermo
  • Nina Pearlman, University College of London
  • Mauro Mariotti, Università di Genova
  • Miranda Stearn, University of Cambridge
  • Chiara Panciroli, Università di Bologna Alma Mater Studiorum
  • Marcello Barbanera, Presidente del Polo Museale Sapienza
  • Claudia Carlucci, Direttrice del Polo Museale Sapienza

4:45 – 6 pm

Sala Virtuale

– Digital Trasformation-

Language: Italian

DIGITAL TRANSFORMATION IN MUSEUMS AND ART

Session II – New Frontiers of AR, VR and Mixed reality

Chair: Antonio Scuderi, IED e GIUNTI_TRECCANI Accademy

Interview: Ori Inbar, Founder at Super Ventures and AWE

  • Giovanni Maria Farinella, Università di Catania
  • Ignazio Infantino, Ricercatore Capo CNR-ICAR
  • Roberta Valbusa, Fondazione Ugo da Como
  • Marco De Simone, NTT Data

Thursday 18th of november 2021

10:30 – 11:10 am

Sala Archeologia

Language: Italian

ORGANIZING EXHIBITIONS IN THE TIME OF COVID-19: WHAT WILL REMAIN AFTER THE PANDEMIC

A Conversation between Paolo Conti Corriere della Sera and Mario De Simoni, President of ALES SPA

  • Paolo Conti, Corriere della Sera
  • Mario De Simoni, Presidente ALES SPA

11 – 12:30 am

Sala Odeion

– Philanthropy –

Language: Italian – English

PHILANTHROPY IN THE ARTS: FAMILY AND PRIVATE HERITAGE, ART ADVISORY AND ART COLLECTION MANAGEMENT, CULTURAL SPONSORSHIPS, DONATIONS, CORPORATE ART COLLECTIONS

Session I
 
Chair: Silvia Stabile, Focus Team Arte e Beni Culturali, BonelliErede
  • Giulia Silvia Ghia, Presidente e CEO Verderame progetto cultura
  • Paola Borrione, Presidente e Head Research Fondazione Santagata
  • Domenico Filipponi, Wealth Private Banking Unicredit
  • Karin Grundy, past Head of Patrons at The Royal Academy of Arts
  • Irina Zucca Alessandrelli, Collezione Ramo

11 – 12:30 am

Sala Partenone

Language: Italian – English

RELOCATING MUSEUMS: LOCAL HERITAGE, URBAN RENEWAL, DESTINATION EXPERIENCE

Chair: Jevgenija Ravcova, International Initiatives Manager V&A

  • Chiara Parisi, Direttore Centre Pompidou Metz
  • Sheikha Nawar Al Qassimi, Vice President & Director of External Affairs, Sharjah Art Foundation
  • Umberto Croppi, Direttore Federculture
  • Emanuela Daffra, Direzione Regionale Musei Lombardia
  • Paolo Carafa, Prorettore al Patrimonio archeologico, Sapienza Università di Roma
  • Sophie Languillaume, La Cité du Vin

11:30 -12 am

Sala Virtuale

      – Sponsored Seminar-

Language: Italian

THE LOUVRE'S CASE: THE IMPACT OF THE PANDEMIC ON THE FLOW MANAGEMENT OF THE MOST VISITED MUSEUM IN THE WORLD

Promoted and organized by Affluences

  • Adeline Labbè, Country Manager Italia

12.15 -1 pm

Sala Archeologia

– Sponsored Seminar –

Language: Italian

THE EVOLUTION OF LOGISTICS FOR ART: INNOVATING, SIMPLIFYING, OPTIMISING AND MAKING SERVICES FOR ART SUSTAINABLE THROUGH NEW TECHNOLOGIES

Promoted and organized by Arteria

  • Bernabò Visconti di Modrone, Artshell
  • Alessandro Guerrini, Art Defender e Art Defender Insurance
  • Manuela Panarelli, Arterìa SafeTech
  • Antonio Addari, Arterìa

2 -2:30 pm

Sala Partenone

– Sponsored Seminar –

Language: Italian

CONSIP FACILITY MANAGEMENT CONVENTION MUSEUMS: STRENGTHS OF A SINGLE PROVIDER

Promoted and organized by Dussman

  • Ingegnere Roberto Di Napoli – Direttore delle Operazioni Consip Dussmann Service

2:30 -3:10 pm

Sala Odeion

   -Sponsored Seminar –

Language: Italian

DIGITAL AND MOBILE ENGAGEMENT EXPERIENCES THROUGH HPE ARUBA TECHNOLOGIES AND SOLUTIONS

Promoted and organized by HPE Aruba

  • Edoardo Accenti, Sales Manager Italia, HPE Aruba

2 -3:30 pm

Sala Virtuale

Language: Italian

THE MUSEO HUB EXPERIENCE: MUSEUMS IN CONVERSATION

Chair: Giuseppe Matarazzo, Avvenire

Keynote: Emanuele Sacerdote, MuseoHub: proposal of museum model

  • Giuseppe Ariano, Direttore Marketing e Comunicazione Scabec Musei Campania
  • Massimiliano Bini, Direttore Museo della Carta Pescia
  • Umberto Avanzi, Founder Social-qualitative
  • Silvia Mascheroni, Università Cattolica di Milano

2:30 -6 pm

Sala Archeologia

– Special Event –

Language: Italian

IVREA INDUSTRIAL CITY OF THE TWENTIETH CENTURY, UNESCO WORLD HERITAGE: THE CONSTRUCTION OF A PROJECT

Session I – from 2:30 to 3:30pm
Ivrea: history, activities, projects of the industrial site UNESCO World Heritage

Session II – from 3:30 to 5 pm
New projects, innovation, visions

Session III – from 5 to 6 pm
Proposals and concrete ideas

  • Renato Lavarini, Capo di Gabinetto del Sindaco della Città di Ivrea e Responsabile dell'Attuazione del Piano di Gestione del Sito Patrimonio Mondiale
  • Alessio Re, Segretario Generale Fondazione Santagata

3 – 4 pm

Sala Partenone

– Digital Trasformation –

Language: Italian – English

DIGITAL TRANSFORMATION IN MUSEUMS AND ART

Session I Holomuseum by Hevolus Innovation: innovative fruition experiences

Keynote: Catherine Devine, Global Business Strategy Leader – Libraries and Museums, Microsoft

  • Antonio Squeo, Chief Innovation Officer of Hevolus Innovation
  • Alessandro Magnino, Head of Vodafone Global Enterprise Italy & Public Sector - Vodafone Business Italy

4 -5:30 pm

Sala Odeion

– Philanthropy –

Language: Italian

PHILANTHROPY IN THE ARTS: FAMILY AND PRIVATE HERITAGE, ART ADVISORY AND ART COLLECTION MANAGEMENT, CULTURAL SPONSORSHIPS, DONATIONS, CORPORATE ART COLLECTIONS

Session II
Chair: Silvia Stabile, Focus Team Arte e Beni Culturali, BonelliErede

  • Patrizia Misciattelli delle Ripe, Presidente AIFO
  • Fabrizio Vedana, AD Across Family Advisors
  • Domenico Sedini, Art Defender
  • Clarice Pecori Giraldi, CPG Art Collection Management
  • Bernabò Visconti di Modrone, Artshell
  • Giovanni Fracasso, Edmond de Rothschild

4:30 – 5:45 pm

Sala Partenone

Language: Italian

WORKSHOP: HISTORICAL RESIDENCRS AND GARDENS: RECOVERY AND ENHANCEMENT PROJECTS

Chair: Alberta Campitelli, ICOM Lazio.

  • Federica Zalabra, Direttore Villa Giustiniani (DRM Lazio)
  • Fabio Attorre, Direttore Museo Orto Botanico, Sapienza Università di Roma
  • Ilaria Batassa, Direttore Villa del Colle del Cardinale (DRM Umbria) e Francesco Panella, Società Agricola Le Radici
  • Tiziana Maffei, Direttore Reggia di Caserta
  • Francesco Paolo Posa, Commissario Straordinario IRVIT

4:30 -6 pm

Sala Virtuale

– Visitors Experience –

Language: Italian – English

VISITOR EXPERIENCES: NEW AUDIENCES, PHYGITAL EXPERIENCE AND SHARING, DIGITAL ENGAGEMENT

Session II –  Feminist Curating: Curatorial and digital models for gender equality
Chair: Flavia Frigeri, National Portrait Gallery

  • Camille Morineau, Founder and Director of AWARE, Paris
  • Gabriele Schor, Direttore Sammlung Verbund
  • Naomi Polonsky, Curator, New Hall Art Collection, University of Cambridge 
  • Cristiana Perrella, Curatrice e Storica d’Arte

Friday 19th of november 2021

10.15 – 11.15 am

Sala Virtuale

-Corporate Art –

Language: Italian

CORPORATE ART: ARCHIVES AND HISTORICAL BRANDS, CORPORATE COLLECTION, PRIVATE COLLECTIONS AND CORPORATE MUSEUMS

Session II – Archives and enhancement of private collections to preserve their memory

Chair: Marika Lion, Senior Partner Art Wealth Advisory, La Compagnia Holding

  • Giorgio Busetto, Direttore Fondazione Levi 
  • Silvio Antiga, Presidente Fondazione Tipoteca Italiana
  • Giuliano Gori, Collezione Celle

10:30 – 12:00

Sala Odeion

-Corporate Art-

 Language: Italian

CORPORATE ART: ARCHIVES AND HISTORICAL BRANDS, CORPORATE COLLECTION, PRIVATE COLLECTIONS AND CORPORATE MUSEUMS

 Session I – Historical corporate brands as cultural heritage

Chair: Valentina Barbieri e Luca Borghini, Rinascimento Industriale

  • Roberto Busso, AD Gabetti Property Solutions e vicepresidente vicario Associazione Marchi Storici d'Italia
  • Francesco Vena, AD Amaro Lucano e membro Associazione Marchi Storici d'Italia
  • Matteo Mocchi, Robilant Associati
  • Luca Petermaier, Itas Assicurazioni
  • Giuliana Vinci, Direttrice Museo di Merceologia Sapienza

10:45 – 11:30 am

Sala Partenone

       – Sponsored Seminar-

Language: Italian

ECOTECHNOLOGIES FOR CULTURAL HERITAGE: PEOPLE, ENVIRONMENT, TERRITOR

Promoted and organized by Coopculture

Chair: Sabrina Sarto, Prorettrice alla Ricerca, Sapienza Università di Roma

 

  • Gianfranco Corini, Presidente NAIS s.r.l.
  • Francesco Cochetti, Responsabile ufficio sviluppo Coopculture
  • Maurizio Di Stefano, Presidente ICOMOS Italia

11:30 – 12:30 am

Sala Archeologia

       – Sponsored Seminar-

Language: Italian

LOGISTICS AT THE SERVICE OF ART

Organized and promoted by Fercam Fine Art

Chair: Silvia Pedrotti, Direct Marketing & Events Management | FERCAM

 

  • Jago, International Artist, Sculptor
  • Alessandra Cozzolino, Associate Professor in Economics and Business Management at Sapienza University
  • Isabella Villafranca Soissons, Director of the Conservation Department in Open Care
  • Andrea Concas, Founder of Art Rights

11:45 – 13 am

Sala Virtuale

Language: Italian – English

AFRICA AND MIDDLE-EAST: CULTURAL INNOVATION AND DEVELOPMENT IN THE ARTS

Chair: Sahar Behairy, Art Advisor, African and Egyptian Modern and Contemporary Art

 

  • Purity Kiura, Director at Antiquities, Sites and Monuments, and National Museums of Kenya
  • Jesse Castellote, Director at Yemi Shyllon Museum of Art
  • Kola Aina, Founding Partner at Ventures Platform
  • Lazraq Othman, Director of the Fondation Alliances and president of the Museum of Contemporary African Art Al Maaden
  • Ahmed Farouk Ghoneim, Executive Managing Director of National Museum of the Egyptian Civilization

12 – 12:45 pm

Sala Partenone

-Sponsored Seminar-

 Language: Italian

MUSEUM-SIZE STATIONERY PRODUCTS

Promoted and organized by Kartos – Toscana Carte Pregiate

  • Stefano Severi, Amministratore Kartos – Toscana Carte Pregiate
  • Simonetta Bigongiari, Museo Puccini di Lucca
  • Laura Silvestro, Zètema

2-3 pm

Sala Partenone

Language: Italian

 

TOWARDS NEW MODELS OF TRAVELING EXHIBITIONS: ITALIAN CULTURAL HERITAGE AND INTERNATIONAL MARKETS

Chair: Francesca Polo, Vastari Group

  • Babet Trevisan, Responsabile Museo e Manifestazioni Culturali Fondazione Querini Stampalia, Venezia
  • Linda Carioni, Head of International Relations Contemporanea Progetti
  • Antonio Addari, Amministratore Delegato, Arterìa srl
  • Maria Azzurra La Rosa, Responsabile Progetti Internazionali MondoMostre

2 -3:30 pm

Sala Odeion

– Digital Trasformation –

Language: Italian – English

DIGITAL TRANSFORMATION IN MUSEUMS AND ART

III) Copyright and new methods of dìgital valorization: NFT and blockchain

Chair:  Angelo Maietta, Advisor for the definition of the relaunching policies of the publishing system, Presidenza del Consiglio dei Ministri

  • Bernardine Brocker, CEO and Co-founder of Vastari
  • Marco Borgherese, Executive Vice President di Network Contacts
  • Pierluigi Piselli, Studio Legale Piselli and Partners
  • Daniela Battisti, Responsabile relazioni Internazionali Ministero per l’innovazione tecnologica e la transizione digitale

2:30-3:45 pm

Sala Virtuale

Language: Italian – English

HERITAGE BEYOND WALLS

Organized by SANTAGATA FOUNDATION FOR THE ECONOMY OF CULTURE

Chair: Alessio Re, Segretario Generale Fondazione Santagata

  • Vanessa Fraga Prol, Manager of the Cultural Emergency Response (CER), Prince Claus Foundation
  • Zaki Aslan, ICCROM-Sharjah Regional Conservation Centre, UAE
  • Helen Marais, Counselor, Uk embassy in Rome
  • Matteo Rosati, Programme Officer, UNESCO Regional Bureau for Science and Culture
  • Yara Moualla, University of the West of Scotland

3 – 3:30 pm

Sala Archeologia

– Sponsored Seminar-

Language: Italian

THE NEW CULTURAL CENTER OF ROME: THE FACTORY OF ARTS AND CRAFTS

Organized and Promoted by Istituto Poligrafico and Zecca dello Stato

  • Matteo Taglienti, Istituto Poligrafico e Zecca dello Stato

3:30 – 4:30 pm

Sala Partenone

– Corporate Art –

Language: Italian

 

CORPORATE ART: ARCHIVES AND HISTORICAL BRANDS, CORPORATE COLLECTION, PRIVATE COLLECTIONS AND CORPORATE MUSEUMS

Session III –     The memory of the Industry

Chair: Valentina Dalla Costa

  • Sabrina Fiorino, Fondazione Cassa Depositi e Prestiti
  • Laura Fornara, Fondazione 1563 per l’Arte e la Cultura
  • Carolina Lussana, Responsabile Fondazione Dalmine
  • Gaetano di Tondo, Presidente Associazione Archivio Storico Olivetti
  • Matteo Taglienti, Istituto Poligrafico e Zecca dello Stato

4:15 – 6 pm

Sala Odeion

– Visitors Experience-

Language: Italian, French

VISITOR EXPERIENCES: NEW AUDIENCES, PHYGITAL EXPERIENCE AND SHARING, DIGITAL ENGAGEMENT

Session IV – New scenarios for museum mediation: citizen-visitors and new frontiers of sustainability.

Chair: Irene Baldriga, Sapienza Università di Roma

  • Anik Meunier, Directrice du Groupe de recherche sur l’éducation et les musées
  • Jacqueline Eidelmann, Conservatrice générale du patrimoine honoraire, Coordonnatrice du pôle muséal, Mission de préfiguration du Musée-mémorial du terrorisme
  • Andrea Schiappelli, Parco Archeologico del Colosseo
  • Carlo Tamanini, MART di Rovereto 

4:30 – 6 pm

Sala Virtuale

Language: Italian

 

FROM ITALY TO AFRICA: THE ITALIAN COMMITMENT TO AN INTERCULTURAL DIALOGUE BETWEEN ITALY AND AFRICA

Chair: Ilaria Bernardi, art historian and curator
 
Keynote: Gaetano Castellini Curiel, GCC Relations
  • Fabrizio Lobasso, Subsaharian Africa Deputy Director - Ministero degli Affari esteri e della Cooperazione Internazionale
  • Alessandro Ruggera, Direttore Istituto Italiano di Cultura Toronto
  • Clarice Pecori Giraldi, Associazione Genesi 
  • Jessica Vaghi, E4Impact Foundation
  • Laura Vincenti, Direttrice Investec Cape Town Art Fair
  • Manlio Frigo, Focus Team Arte e Beni Culturali, BonelliErede