| 1 |
Storytelling : key element to the success of the boutique, vector of image of a cultural and tourist venue. Collections, presentations, atmospheres and high-performance reports to optimize sales in the gift and book store
| Graziella Bollini, Joëlle Marty, Cécile Vignesoult | 10:15 - 12:15 |
Sala Fidartis |
| 2 |
Confindustria present: La cultura fa sistema e crea valore - Il dibatto di Confindustria sul rapporto cultura, impresa, territorio.
| | 10:30 - 13:00 |
|
| 3 |
Germany's cultural scene: past and present
| Barbara IschingerMaike Weißpflug, Ulrich Seibert, Volker Mosbrugger | 10:30 - 11:30 |
Hall Raffaello |
| 4 |
KEYNOTE SPEECHES - Insight on the international market of traveling exhibitions
| Francesca Polo, Guido Guerzoni | 11:00 - 11:20 |
Hall Leonardo |
| 5 |
Axa XL Insurance present: Insurance IN & OUT: how to protect yourself in case of loan of works of art
| Francesca Giurato, Italo Carli, Massimo Cruciotti, Cristina Resti, Angelica Maritan | 11:00 - 12:00 |
B2B LOUNGE |
| 6 |
Traveling exhibition meeting & marketplace TEMM - Round Table - Session I
| Paolo Campione, Giuseppe Pastorelli, Federica Galloni, Qian Qian, Olivia Oldroyd | 11:30 - 12:30 |
Hall Leonardo |
| 7 |
Rome Video Game Lab present: "A night in the forum"
| | 12:00 - 12:30 |
B2B LOUNGE |
| 8 |
Museum of future: the challenge to the contemporary and to the past.
| Maria Vittoria Marini Clarelli, Margherita Guccione, Andrea Bruciati, Cristiana Perrella, Paolo Giulierini | 12:00 - 13:00 |
Hall Raffaello |
| 9 |
KEYNOTE SPEECH: Corporate museums: identity in evolution.
| Francesca Appiani | 12:30 - 12:45 |
Hall Fidartis |
| 10 |
Traveling exhibition meeting & marketplace TEMM - Round Table - Session II
| Giuseppe Pastorelli, Federica Galloni, Linda Carioni, Alberto Rossetti, Thomas Clement Salomon | 12:30 - 13:30 |
Hall Leonardo |
| 11 |
Showing Newmuseum(s) history of corporate archives and museums
| Francesca Molteni | 12:45 - 13:00 |
Hall Fidartis |
| 12 |
Corporate Museums and Archives - Session I
| Marco Montemaggi, Lucia Boscaini, Silvia Stabile, Eleonora Vissani, Stefania Martelli | 13:15 - 14:30 |
Hall Fidartis |
| 13 |
A new global goal: museums and sustainable development
| Pippo Ciorra, Mario De Simoni, Giovanna Barni, Luca Dal Pozzolo, David Tombolato | 13:30 - 14:30 |
Hall Raffaello |
| 14 |
Capacities and technologies for the cultural heritage protection.
| Alessio Re, Maria Teresa Iaquinta, Jane Thompson, Carlo Hruby, Salvatore Rapicavoli | 14:00 - 15:00 |
Hall Leonardo |
| 15 |
Corporate Museums and Archives - SESSION II
| Matteo Mocchi, Margherita Amarelli, Maria Mihaylova, Emanuele Sacerdote, Caterina Ghelfi | 14:45 - 15:45 |
Hall Fidartis |
| 16 |
Going digital: museums and technology, a comparison.
| Alberto Iacovoni, Marco Biscione, Chris Michaels, Paolo Ranieri, Cristian Ducceschi | 14:45 - 16:00 |
Hall Raffaello |
| 17 |
Rome Video Games Lab present: “An overview of the video game industry in Italy"
| Giorgio Catania | 15:30 - 16:00 |
B2B Lounge |
| 18 |
New trends on cultural patronage: art bonus, heritage sponsorship, art & culture fund raising.
| Carlo Abbruzzese, Carolina Botti, Francesco Magagnini, Louisa Grasso, Pietro Selicato | 15:30 - 17:30 |
Hall Leonardo |
| 19 |
Corporate Museums and Archives- SESSION III
| Giacomo Golinelli, Gianni Bardazzi, Daniela Brignone, Daniele Cerrato, Andrea Lovati | 16:00 - 17:00 |
Hall Fidartis |
| 20 |
Museum lighting: immersive experience, technologies and sustainability.
| Marco Frascarolo, Francesca Migliorato, Alberto Scarlatti, Pasquale Piroso, Massimiliano Negri | 16:15 - 17:15 |
Hall Raffaello |
